The winter season is often a post-Christmas doldrum for retailers as consumers are less willing to spend big bucks after an expensive holiday season. However, as Valentine's Day rapidly approaches, retailers have a major opportunity to boost sales once again, and digital signage can help with that task.
Michael Gills, senior marketing and community manager for AtmosFx, said in a story on Digital Signage Today that retailers can use their displays to project digital decorations into the store. While decorating with real physical decorations can be messy and expensive, updating a display with a few hearts is much easier.
Continue reading at https://www.retailcustomerexperience.com/articles/easy-ways-digital-signage-can-light-up-valentines-day-for-retailers/